Lord of the Rings Online Revenue Spike From Going Free to Play

Lord of the Rings online is the most recent MMO out there to change their pricing model. By going mostly free to play with some items you can buy and different tiers of service they have doubled their revenue. The highest number of players online at one time has increased by 300% and about 20% of previous players have returned. Just goes to show that if you change your plan and try and compete differently then World of Warcraft more games can make it in the MMO space.

(Source: 1up.com)

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